Thursday, September 29, 2011

LIBERTY for NIKE

I was recently contacted by NIKE MEXICO to create a poster for them. They were promoting the new LIBERTY OF LONDON Nike line. They explained that they had chosen 3 people to wear and represent the line so they could market it through them as spokespeople. The three were Paola Espinoza, a (very young) Mexican Olympic high diver who did us proud at the Olympics by bringing in BRONZE and the Mexican group HA*ASH which consists of two Mexican vocalist sisters, Hanna and Ashley.
The colors in the campaign were purple and gold and they explained they needed the girls to be drawn wearing the shoes.
Here's the final product:


Working with the NIKE peeps in Mexico was awesome and very fun :)